COMMUNITY

...The Catch: It's Illegal

(Excerpts of Bill Pennington article- New York Times)

It is physics, not magic, but there is, of course, a catch. The Polara ball has an irregular dimple pattern that means it does not conform to golf’s official rules. The ball, which is designed to reduce slices and hooks by 75 percent or more, would be illegal to use in the Masters, for example, or any other competition, local or otherwise, sanctioned by the United States Golf Association.

But as golf works to appeal to a younger generation that hits the links in cargo shorts and sandals and without a rulebook, does a nonconforming label still matter?

“It wouldn’t matter one bit to me,” said Fredric Martenson, 36, of Jersey City, who was also pounding balls into the night. Mr. Martenson, a beginning golfer with a wicked slice, also found the Polara ball went considerably straighter.

“I just want to go out and not spend the whole day looking for my ball,” he said.

But many at the driving range here last week wanted nothing to do with the Polara ball.

“Part of the game is the challenge of hitting it straight,” said Charles Yoo, 33, of Edgewater.

The dialogue at the range mirrors a debate in the greater golf community. With the number of golf rounds declining in recent years, especially among beginners, what is the best way to draw new players to a difficult, intimidating, tradition-bound game? Can new technologies enhance the recruitment of players, even if some advances are outside rules in place for centuries?

Dave Felker, the former Callaway golf ball engineer and executive behind the Polara, said his product was meant to grow the game because it is not for the elite golfer.

“It’s for the other golfers, the ones who rarely hit it straight,” he said. “It’s for people who want to be embarrassed less, play faster and enjoy it more. I respect the U.S.G.A., they help identify the best golfers in the world, but what about the rest of us?”

Last year, Mr. Felker hired Golf Datatech, a research firm, to do a consumer survey of 1,000 frequent golfers. About 28 percent said they would be interested in playing a ball that would potentially improve their game even if it did not conform to the rules.

The science behind the ball is more or less straightforward.

The performance of the Polara ball differs from that of a conventional ball largely because it has two distinct regions of dimples. Along the ball’s equator, shallow, truncated dimples lower its lift and create a more horizontal spin axis. Lower lift means less force is directed toward keeping a mis-hit ball moving left or right of the target. More horizontal spin axis, meanwhile, lessens side spin, a root cause of a hook or a slice.

On the two poles of the ball, the dimples are deeper and more concentrated and reinforce the horizontal spin axis. They work in tandem with the shallow dimples to generate lower drag, which combined with the lower lift creates a straighter and slightly lower trajectory.

The ball is now stamped with an arrow, which must be pointed toward the intended target to achieve the anticurving ball flight. The ball has two models beginning at about $30 a dozen.

The Polara ball’s benefits come with some caveats. It does not correct misalignment: if you aim your body right or left � a problem almost as common as slicing � the ball will go in the direction of the misalignment. After the tee shot, the ball will not likely come to rest with the stamped arrow pointing at the new target, so unless the golfer touches the ball to reposition the arrow � also breaking the rules � the ball will not have its maximum straight direction properties.

Patrick Fallon, a teaching pro at the Edgewater range, intentionally tried to slice and hook the Polara ball last week. He curved it in each direction but only slightly. He said he believed the ball would have an appeal.

“But you’ve got to give the balls to me and I’ll sell them,” Mr. Fallon said. “Because if people are hitting them straight, then I’m out of business.”

Al Caceres of Manhattan was one of the better golfers who said he would not play the Polara ball because it was nonconforming. But he said he would buy some for special uses.

“It would be a great ball for that nervous shot on the first tee when everyone is watching you,” Mr. Caceres said.